Front
Back
Print Samples - Front
Print Samples - Back
These 4" x 6" Milkman Postcards were ordered by the parent company Marron Foods for use in trade shows. I used Adobe Photoshop to isolate the sample photo and remove the white background from the original photo. I did the layout design in Adobe InDesign.
I wanted the focus of the design to be on the free samples, so that is why I chose to keep the sample photos as one of the main points of the card. And the word "Free" was the next important thing. So that is why I put it on its own line and in a different font to grab the reader's attention. The backside of the card I kept consistent with the rest of the Milkman marketing materials.
The samples were printed on a Hamada 4-color offset printing press.